Exterea

Website & Digital Marketing

Overview

Exterea is a family business run by husband and wife Sandy and Sharon Jarvie specialising in hot tubs, bespoke log cabins, summerhouses, gazebos, garden sheds, garages, saunas and steam rooms. With over 25 years in the construction industry they have an extensive background in joinery, contract management, design, health and safety and customer service.

They source the highest quality of products form Europe and America and have built up a reputation as one of the leading providers of hot tubs and garden building in Scotland.

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Our Approach

Toltech has worked with the owners for many years initially creating a website for their previous company Evergreen Sheds and Decking. The owners shifted their business focus to include a more diverse product range and rebranded the company which included changing their name to Exterea.

A complete website redesign and structure was required. Much of the existing content was retained but additional content was developed with the addition of an online shop for hot tub accessories.

Working closely with Exterea, Toltech manage ongoing email marketing campaigns, website updates and local listings.

Services Provided

Web Design
Responsive Web Design
eCommerce design
Website Maintenance, Security
Internet Marketing Strategy
Email marketing Search Engine Optimisation (SEO)
Data Management
Domain Management
Website Management and Hosting
Staff Training

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Outcomes

Since Toltech started this project we have seen various improvements in website layout, content, navigation and usability especially for online ordering. Targeted regular email campaigns have seen a good level of engagement and enquiries.

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Toltech Digital Marketing Logo, a green stylised letter T.

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