Grow Your Online Sales with Toltech Digital’s Proven Strategies

How We Helped a Small Butcher grow their online revenue by a factor of 20x – And How We Can Help You Too

When we first met a small village butcher on the west coast of Scotland, their online sales were stuck—bringing in minimal revenue per year, barely breaking even and with no signs of growth.

The website was working but not at a level they wished for. Their online presence was weak; they had no online strategy and limited online activities. Additionally, they weren’t communicating regularly with their customers through email marketing.

Yet, the quality was there. Award-winning, locally sourced Scottish beef, lamb and pork. Produce that deserved to be seen, and sold, on a much bigger stage.

What We Did

• Built a brand-new website and encouraged them to commission high-quality product photography.
• Organised and grew their customer database, turning shop visitors into repeat online buyers.
• Created a strategic email marketing plan with offers, recipes and product updates.
• Boosted their search visibility, expanding their reach from local sales to nationwide delivery of premium Scottish meat.

The Results? Outstanding Growth.

• Over 5x increase in sales in the first year.
• Broke the 10x sales within three years.
• Continued significant increase in year-on-year growth hitting 20x.
• During COVID, with systems in place, their sales tripled.

While the pandemic created a surge in food delivery, our butcher was ready. They could communicate quickly with their customers, scale their delivery systems and handle the surge in demand like pros—because the groundwork was already done.

They focused on quality. We handled the visibility.
The key to this success is the business focused on their core competencies – supplying and delivering their quality products – while Toltech focused on making their business more visible. 

How can we help your business?

We’re looking for more quality businesses who want to grow and sell to a wider audience. Your website doesn’t need to have a shopping cart or physically sell a product. We help many businesses who sell a wide range of products and services, from high end engineering parts, security systems, polymer supplies and various office services. We help increase engagement and enquiries, leaving your sales team do the rest.

Many businesses across Scotland invest heavily in high-quality equipment, premises, products, people and systems—but without marketing, who actually knows about it?

If you’re looking to grow your online sales, reach new markets and build a loyal customer base, let’s have a chat. No pressure from us—just an honest conversation to see if we can help.

📞 Call Grahame: 01475 746213

Your business deserves to be more visible. We’ll make it happen.

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